cruelty-free scent for self-care
"BEST NEW FRAGRANCE BRAND"
—COSMOPOLITAN HOLY GRAIL AWARDs
Can be worn by all
“This luxury fragrance smells somewhere between your yearly childhood camping trips and the lobby of a super bougie wellness retreat."
Doesn't mess around
“This WOC-owned business doesn’t mess around when it comes to sustainability and community. It’s not surprising that founder Keta can barely keep her three fragrances in stock.”
Immediately caught our attention
“Ourside is a Bronx-based, Black-owned fragrance brand whose scents immediately caught our attention here at Allure."
meet the outsider fragrance
our mission
is to reawaken your senses and reignite your spirit through scents that are:
- made in nyc
- small-batch
- cruelty-free
- endocrine disruptor-free
- earth friendly
they wrote us out of the narrative
so we wrote our own.
OUR STORIES: UNFAMILIAR
OUR BLENDS: UNEXPECTED
OUR SCENTS: UNIMAGINABLE
UNTIL NOW
our hat
Lightweight and adjustable, these limited edition 'eau my gosh' caps are the ultimate merch for fragrance fans. Plus, 30% of profits go to Women In Flavor and Fragrance, so grab yours now!